M.Video
M.Video is Russia’s first multi-category marketplace with its own well-developed retail network and a network of more than 50,000 partner pickup points and parcel lockers. The company combines the advantages of a digital platform, a strong brand with a history of more than 30 years, and a large-scale offline presence across the country. M.Video offers a wide range of products — from electronics and home appliances to goods for the home, renovation, sports, beauty, children, plumbing, automotive, pets, clothing, food, and much more. The development of the marketplace model enables the Company to consistently expand its offering for customers and increase its market share in new categories. A key competitive advantage of M.Video is its unique omnichannel model: a strong digital platform with an assortment of hundreds of thousands of products is complemented by a network of hundreds of stores across Russia. These stores perform the functions of traditional retail outlets, showrooms, order pickup points, and service and logistics centers. This approach allows customers to combine the convenience of online shopping with the opportunity to receive professional advice, test products, use service support, and collect orders in the shortest possible time. M.Video supports customers at every stage of a product’s lifecycle and takes responsibility for product quality, while also providing a warranty for its own assortment. The M.Master service division continues to improve and expand, offering customers delivery, installation, setup, maintenance, and repair services both at home and through 52 service centers in 18 Russian cities. At the same time, service specialists accept a wide range of equipment for diagnostics, repair, and component replacement, whether purchased from M.Video, Eldorado, or third-party sellers. In addition, M.Video offers trade-in and buyback services for smartphones and laptops. Customers can exchange an old gadget for a new one or sell it, receiving an additional bonus for future purchases. M.Video also provides eco-recycling services for old equipment, both in stores and with home pickup. To make shopping more convenient, M.Video works with the partner fintech platform Direct Credit, which offers a full range of financial tools with approval in three minutes, either in-store or online: installment plans, loans, microfinance options, and a Buy Now, Pay Later service. Integration with a large number of partner banks makes it possible to select terms for a specific product and the customer’s budget, rather than offering a one-size-fits-all solution. In 2025, the fintech service portfolio was expanded with the “PORUBLYU” installment payment tool, allowing customers to split payments over several months and choose a convenient payment schedule.
OPENING HOURS
10:00 - 22:00
